Welcome to my portfolio 🎞️

With a Bachelor of Arts in Communication and Media Studies from Niagara University, I’ve developed a strong foundation in visual storytelling, media production, and digital communication. My passion lies in creating content that informs, entertains, and connects with diverse audiences across many platforms.

As a former Video Editor at WKBW-TV, I applied my video editing and content creation skills to produce compelling news and feature segments for broadcast and digital distribution. I focused on crafting narratives that were both visually engaging and editorially strong, ensuring content was tailored to resonate with the station's audience.

Prior to that, I gained hands-on experience as a Content Creator Intern at Step Out Buffalo, a digital media company dedicated to promoting local businesses and events. Over the course of my internship in 2021, I played an integral role in developing and publishing multimedia content across social platforms including Instagram, TikTok, X (formerly Twitter), and Facebook. I produced short-form video content optimized for each platform, using trending audio, effects, and visual styles to boost engagement and extend reach.

I collaborated closely with editorial and marketing teams to brainstorm and execute creative concepts that stayed on-brand while tapping into current trends. A significant part of my role involved creating native advertising campaigns for local businesses—developing organic-feeling, high-impact content that helped elevate brand visibility and connect them with highly targeted, local audiences.

Whether working on promotional campaigns or community-focused features, my work at Step Out Buffalo contributed to the growth of their online presence and solidified their reputation as a go-to resource for all things local in Western New York.

I am continually looking to expand my creative skill set, stay ahead of digital trends, and refine my storytelling abilities through new tools and techniques—all with the goal of delivering high-quality, meaningful content.